I'm so excited to finally share with you the website. With the move to Unit 9 on Sneinton Market it was time to finally take the leap & create this space to share with you not only an online shop but all the other services we offer.

Here at Soul & Flare we are passionate about having a positive impact on the fashion industry. Whether you want to consume better by purchasing second hand or from our small batch collections. Need challenging to look at your already existing clothes in your wardrobe & start re-wearing them or have something revived or altered by me or my team, we've got you covered. The aim is to reduce throw away fashion waste.

What is to come?

Well, seeing as we have just entered lockdown 2.0, I sadly had to shut my doors after a short lived opening of the in real life shop on Sneinton Market Avenues, Nottingham. But do not fear, as soon as we can I will be re-opening for an appointment only alterations & repairs service where my team or I can revive your existing garms. I will also have our studio shop open for you to come browse the handpicked feminine vintage treasures I have found for you or my small batch re/styled collections. The shop will be open Friday & Saturdays 11am-5pm. But for now I'm going to build this online shop, I will be launching a click & collect service for both products and the alts & repairs. Also along the way, I'm going to share with you tips & tricks of how you can look after your clothing, useful knowledge I have learnt from my time in the industry.

I want to make Soul & Flare an inclusive brand for all females & I am currently working closely with fit models both petite & plus size to create small batch collections across the size spectrum. 

Not only all of the above but we are always working away behind the curtains on projects either for the brand or the amazing folks over at Art of Football & we cannot wait to share with you everything we do at our sewing studio in Nottingham.

So hold tight, stay supportive & remember:


Big love,

Gay & the team,